Best Keyword Analyzers
Anyone involved in online marketing knows that you have to have a powerful keywords anayzer tool that will help you to understand what you need t0o optimize your site for.
Keywords are necesary for seo as well as for pay per click advertising. In fact they go hand in hand. If you don't know your keywords, you stand practically zero chance of succeeding online.
But where can you get good keywords from?
Well, you really have a couple of choices- either from high quality (and sometimes expensive) tools or from your competition. Let's analyse these two options and see what is more likely to yield good results.
Let's take the niche of affiliate marketing as an example. This would apply to all niches.
If you were to use the keyword tool approach, you would need to use either the keyword search tool found in google or a higher quality version such as market samurai (that actually rocks).
The positives of using keyword tools
By doing the right research you will find what people are searching for and the chances that those keywords are ones used especially by buyers. there is little point finding a highly searched niche to find there are no buyers in the market.
Market Samurai is especially good for this.
You will also be able to continuously find new keywords to optimize for both in seo and ppc. this process takes time but with a little knowledge, yields results.
The negatives
It's not enought to find the right keywords. Some people don't even reach this stage. they get stuck in research, never to find highly searched but loe competitive keywords.
Afte finding these keywords, you next need to test them both in seo and ppc. Do these keywords drive traffic. Can you score highly fro them in google? Are the adwords too expensive to even think about testing?
The problem is, you now need to build landing pages for these keywords. the landing pages need to relate to the searcher online and what he or she is looking for.
In short, you need to have some considerable marketing knowledge to play this game in affiliate and online marjketing.
2nd Option-"Steal"
This sounds worse than it actually is. Why do all the research yourself when you can analyse your competitors, use his successful keywords and get ideas from his landing pages?
This approach is far superior to the former. You do not need to waste time researching. Just time finding who the top affiliates are. Once you find a good niche and a top affiliate, you just need to study what they are doiung. what keywords are they using and how do the landing pages look.
So you would save yourself a whole lot of time testing and a lot of money checking if these keywords convert or not.
The best keywords analyzer solution-PPC Bully
I like PPC Bully alot. the software will help you find your niche,cometitors and all their campaigns. You will have the keys to their vault.
Check out more about this software at our ppc bully site.